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Check this page periodically to see what’s new with Creative Connection. It will feature current projects, projects in progress, special offers, or maybe just a rant about something that’s going on in the world of design, or the world at large.
Currently featured is a package design that I’m just finishing up. It’s for a very versatile portable safe product. The client wanted to use existing product photography to highlight the safe’s features and benefits—letting the package tell the story and do some of the marketing. It also needed to accomodate two different models of the safe, using the same carton.
The bulk of the marketing information is on the back of the box, with model information, and abbreviated features and benifits found on the sides and ends. Each box has a designated area on the “front-facing” end for a sticker with the model number and barcode information.
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